Tag Archives: trugen

Yoo Yeon Seok Charms in Trugen Fall and Winter Collection 2016

All is well in the world where Yoo Yeon Seok and Trugen are partner in fashion.

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Like seriously, Yoo Yeon Seok is always his dashing and charming self whenever he dresses in Trugen. So, imagine how happy we are in knowing that Trugen is staying with Yoo Yeon Seok in 2016 and gets to keep him in style for ‘Romantic Doctor Teacher Kim’. Yoo Yeon Seok charms viewers’ heart with his portrayal as Kang Dong Joo and it doesn’t really hurt that he does that in style with Trugen’s help.

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It is amazing to think that Yoo Yeon Seok and Trugen’s collaboration is somehow unshakable since the two joined forces in 2014. Endorsement come and go for every artist, Yoo Yeon Seok included, yet Trugen’s commitment to stay with Yoo Yeon Seok in high and low  times brought some tears to the eyes *wipe tears*.

Enough with the melo, let’s just enjoy all the beauties!!!

2016 Trugen Fall Collection 

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2016 Trugen Winter Collection 

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All photos and videos are credited to Trugen (Facebook, Youtube and Instagram official page)

Trugen held fansigning event with Yoo Yeon Seok at Lotte Fitin Sanbon

On May 7th, Trugen held a fansigning event at their newly opened Trugen store at Lotte Fitin Sanbon.

Yoo Yeon Seok arrived at the venue looking neat and dandy in Trugen’s premium linen checkered shirt, with his hair styled by SoonSoo before the event. Boy he looked so fine.

View this post on Instagram

Koreanactor Yeonseok-yoo . . . .

A post shared by 이순철 (@soonsoo1234) on

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The event went on for about one hour with cute interactions between Yoo Yeon Seok and fans. Laughters, cute crinkled eye-smiles, sandshakes, fingers intertwining, you name it.

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King Kong Entertainment also a published a very cute video of Yoo Yeon Seok and fans at the fansign event. So adorable!

Look at him all adorable and chirpy, cutely interacting with his cute fans!


(Photos are courtesy of Trugen and King Kong Entertainment. Video from King Kong Entertainment as well)

Yoo Yeon Seok is One Romantic Guy in Trugen 2016 Spring/Summer Collection

Yoo Yeon Seok is back with Trugen for their Summer/Spring 2016 campaign and so does all the prettiness! It’s marvelous to think that Yoo Yeon Seok and Trugen’s collaboration always result in fantastic photos, fabulous lookbooks, cool catalogues and wonderful behind-the-scene videos. What an amazing treat to all of us here in YeoNiverse.

Without further ado, let’s begin our steps in embracing all the prettiness presented by Yoo Yeon Seok and Trugen by scrolling through the recently released 2016 Spring/Summer catalogue.

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Not only releasing all the goodies above, Trugen also gives some sort of special catalogue’s annex which is titled “Suit & Sports Special Edition”

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Trugen also released an online lookbook which you can droll in HERE.  The 2016 S/S Catalogue is available online in their site as well (HERE).


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Source: Trugen official instagram

Yoo Yeon Seok Flutters Hearts in Trugen 2016 Spring/Summer Campaign

Yoo Yeon Seok transforms into a pure romantic guy for Trugen 2016 Spring / Summer campaign. Donned in pastel colors, Yoo Yeon Seok managed to catch the essence of bright spring mood.

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This year marks the third year of Yoo Yeon Seok – Trugen collaboration and we’re loving it. Trugen always brings the best out of Yoo Yeon Seok in every single campaign. What’s better is that KingKong Entertainment spoils us more with behind-the-scene photoshot video.

We support you, Yoo Yeon Seok and Trugen ❤️

[20150910] Yoo Yeon Seok is Man Out of Manhwa for Trugen 

In Perfect Suit from Trugen, Yoo Yeon Seok transformed himself to a show stopper coming straight out of a comic book. He is the perfect epitome of a manhwa man with fair skin, gentle smile, and broad shoulder. He elevated his killer aura with red rose in hand, is readily capturing women’s hearts left and right.

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The pictures from Trugen behind-the-scene photoshot were presented by KingKong Entertainment through Yoo Yeon Seok official facebook.

[CF] Yoo Yeon Seok and Trugen Team Up to Release ‘GentleManual’

Trugen on 19 August 2015 finally released its most anticipated Fall/Winter 2015 catalogue and look book  featuring its resident gentleman, Yoo Yeon Seok. The F/W 2015 campaign marks the second year of Trugen – Yoo Yeon Seok collaboration and man, it couldn’t get any better. Yoo Yeon Seok looks even more refined and absolutely stunning. Trugen and Yoo Yeon Seok surely made a great team!

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Fall 2015 Catalogue

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Winter 2015 Catalogue

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Not only the catalogue is visually beautiful, the  quotes written inside are witty and spot on.  And a behind-the-scene video on top of that beautiful catalogue? You’re the best, Trugen!

Can Yoo Yeon Seok and Trugen stay loyal to each other for a very long time? If there is one thing for sure with Trugen and Yoo Yeon Seok, their fantastic collaboration needs to go on for another 10.000 days. Like forever!

Pictures and video are credited to Trugen

Yoo Yeon Seok Is A Blooming Gentleman for Trugen

Styled by Kim Ji Hye, Yoo Yeon Seok made a return with Trugen to show the world what a bloom for gentleman means. He appears in the Trugen 2015 Summer / Spring catalogue loooking dapper and fabulous.

The catalogue was officially released few months back but we never got the chance to share with you the whole of it. Check them out here now, thanks to Agency Garten

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